ShemarooMe, the video streaming platform of Shemaroo Entertainment, and OnePlus, the global premium brand, announced a strategic partnership to ensure a holistic experience to the end consumers by allowing access to a varied content offering of Shemaroo through ShemarooMe. With this partnership, the OnePlus TV Q1 series will have ShemarooMe app pre-installed to boost the entertainment quotient for the global audiences.
ShemarooMe, is a one stop destination for Bollywood Films, Classic Cinema, Gujarati, Devotional, Comedy and Kids’ content that can be watched by audiences across all age groups and beyond metros. Audiences can choose and subscribe to packs on ShemarooMe as per their preferences from a wide array of categories. This partnership will help leverage OnePlus Smart TV audience to view entertaining content across various categories while ShemarooMe viewers will experience a cutting-edge technology.
Commenting on the association, Mr. Zubin Dubash, COO Digital, Shemaroo Entertainment Limited, said, “The rapid growth of SmartTV penetration will fuel the next wave of OTT consumption. We, at ShemarooMe, are delighted to partner with OnePlus TV. We do believe our rich content will give all OnePlus TV users a fabulous lean-back experience to enjoy their favourite Indian Entertainment.”
Further adding to the partnership, Vikas Agarwal, General Manager of OnePlus India said, “Our approach has always been consumer centric and we are extremely happy to have ShemarooMe on the OnePlus TV. We look forward to our consumers watching their favorite movies and shows on ShemarooMe.”
ShemarooMe app will be pre-installed on the OnePlus TV Q1 series and will be available on the launch bar that will provide quick and easy access along with a complete digital entertainment experience.