Timex India launched a new collection of its Indiglo nightlight series, range starting from INR 2,999. The Indiglo range of watches provides the customers with a comprehensive night-light feature to improve visibility in the dark and in dim light environments.
Until the early ’90s, there was no easy way to read a watch in the dark. The invention was the next in a sequence of thoughtful, innovative watch features designed by Timex to respond to changing consumer needs. At the push of a button, the nightlight’s bluish-green light illuminates the entire dial of the watch evenly. These luminous watches pave the way of being able to read time effortlessly.
Commenting on the new collection of Indiglo, Mr. Manoj Joshi, Head Sales Timex India said “At Timex we are always pushing ourselves to solving consumer needs and ever since 1988 when we first launched it has been our constant endeavour to innovate and create watches that make time-keeping a seamless process. The Indiglo range of watches are unlike any other luminous watches in the market, with their durable nature and wide range of styles. With its light up dial, it allows for a clear view and helps the customer always keep a track of time. Timex India believes in providing customized solutions for fans and consumers and for which we have announced new collection of watches with Indiglo night light feature; suitable for varying moods and occasions.”
The Indiglo line-up caters to multiple personalities. For the adventure seekers the Expedition Scout comes with an Outdoorsy design, genuine leather Strap and even chronograph and 100m water resistance ideal for adventure sports and activities. Taking a more formal approach is the go-to sleek and contemporary watch with its leather croco strap and mineral glass crystal, it is the quintessential watch to complete a professional look. And there are others, additionally with sharp looks and textured Roman dial and leather straps, truly denoteNoble in its true essence.
With the first collection of Indiglo being launched 31 years ago, Timex India has a long history and a comprehensible understanding of the needs of its customers. To suit the dynamic and ever-changing needs of customers, it has time and again come up with new designs and solutions.