One of the newest entrants in the online “Mattress in a Box” industry and the Indian Mattress market, UrbanBed, was launched in March, 2020 with the conscious aim of promoting the idea of “Being Sleep Hygienic”. With products made in India using advanced German Technology Solutions, the brand is offering a “free 120 trial nights on purchase” and a “15 year warranty”, unlike any of its competitors in the Indian Market offering both.
The 2 variants, Zen Memory Foam Mattress and Core Dual Support Orthopaedic Mattress with their own unique features, are designed to provide the utmost sleep comfort and promise great durability with pure HR Foam which gives it an edge with greater longevity and weight support. The new-age German technology along with high resilience and anti-microbial fabric processed with Ultra-Fresh treatment further, ensures the same promise. Also, the products are freshly-prepared with custom sizes available to the customers along with free doorstep delivery.
UrbanBed was co-founded by Rajiv Jaluka, a second-generation sleep expert from the foam manufacturing business – and Ayesha Jaluka, a lawyer who has burned the midnight oil to understand the relevance of sound sleep in making this world a healthier place. With stress and sleep problems continuing to form a part of the lifestyle of people in the 21st century, especially now with these extremely unprecedented times, the brand was conceived to fulfill the need for affordable sleep solutions that align with the desire to lead a healthier and fitter life.
Both the Founders have focused on keeping the consumer experience extremely easy, precise and problem-solving, where customers don’t have to choose between quality and affordability.
“We performed regular tests on the mattresses to meet the best standards and prioritized that we wanted to sell superior quality mattresses. We chose to create a simplified mattress buying experience for the Indian Customers.” said Rajiv on starting up with the idea of UrbanBed. “We truly believe that health, hygiene and comfortable sleep is above everything and figured that transparency about the product and its materials is what sets us apart, which reflects well on our products and website as well.” he added on.
“Not a lot of people understand the concept of optimized sleep. Our mattresses are designed to improve the poor sleep quality with comfort, improved sleep posture, temperature control and allergy testing, all of which are important for quality sleep” further explained Ayesha. Going forward, the founders have the intention to pass on the “Superior sleep Quality with Affordable rates” to as many people as possible.
Along with the 2 mattresses, UrbanBed offers a range of Sleep Accessories like Pet Beds, Wedge Pillows, Ottoman, Topper and more, all available on their website www.urbanbed.in, with doorstep delivery available pan-India.