In the situation where most of the sectors are at standstill in terms of new innovations and expansion, lockdown has inadvertently catalyzed growth for edu-tech industry. Following the growing demands and needs, tech-education player continues to introduce develop their business horizon. From promptly making of the app at discounted price, grading up the courses to adding the new elements, the supplementary edu- tech players are going beyond to beat the competition during crisis.
STEPapp one of the emerging players in the edu – tech has sensed this opportunity through the growing figure of users and downloads. STEPapp which is a gamified learning app, has seen an increase of more than 3 lakh users from March 15th. In last four months, the app has a total of 2 million downloads on Play Store and App Store.
During the lockdown period, STEPapp has turned out to be a popular solution for students to learn Math & Science concepts in a gamified format mapped as per the CBSE, ICSE and SSC boards.
Based a strong popularity of the gamified learning format in last few months. STEPapp has decided to relaunch the app by introducing new subjects. With an effective approach of Artificial Intelligence, the app will be adding Social Science and language subjects as per the education board guidelines. The newly introduced subjects will be soon available for CBSC board students. The app is in process to prepare the course for other education boards as well.
The additional feature of the app, such as segregated topics of each chapters that allow students revise and grasp the concepts easily, simplified testing methodology to track the progress of students and dashboardthat collects data on each subscribed students will also be added to the newly introduced subjects.
“As a part of the education sector for the last 22 years, our aim is to ensure that students receive the best quality of education. After seeing the amazing response on our app in the past few months, it is our responsibility to introduce all the subjects and made it available to students and teachers in the neediest time. Hence, even when the situation is not in our favour, our team continueto work, improvise and innovate the app with the use of the best technology.” SaidPraveen Tyagi, Managing Director, Pace- IIT & Medical, CEO and Founder, EduIsFun Technologies (STEPapp)