Flipkart Wholesale launches its flagship omnichannel campaign ‘Vyapari Diwas’ for members
Flipkart Wholesale, the digital B2B marketplace of India’s home-grown Flipkart Group, today announced the launch of its flagship campaign ‘Vyapari Diwas’ to enhance savings for its members. Vyapari Diwas will be live from April 18 – April 24 across all stores and online channels. The campaign with its tagline ‘undekhe unsune offers’, aims to provide Flipkart Wholesale members a wide variety of offers across several categories enabling them to save more and accelerate their growth and profits.
Speaking on the launch of the campaign, Adarsh Menon, Senior Vice President and Head, Flipkart Wholesale, said, “Flipkart Wholesale is focused on building a sustainable business with kiranas and MSMEs at the center of everything we do. Our constant endeavour is to enable their growth and prosperity. We are thrilled to launch the latest edition of Vyapari Diwas that will offer a great opportunity for small retailers, kiranas and MSMEs to yield significant benefits thereby boosting their sales and profitability.”
The campaign has been curated with several exclusive and exciting deals such as Dhamija Deals, Basket offer, Bill Buster offers, Hat-trick offer (VD100 coupon) and more which will have multiple levels of offers. It will feature products across categories such as staples, personal care, home care, packaged foods and beverages, and other general merchandise where members will be able to avail of attractive offers.
Flipkart Wholesale’s technology prowess and deep market understanding enables a holistic and meaningful growth ecosystem for kiranas and MSME. Through the platform’s extensive network, SME brands gain visibility and access to a pan-India marketplace. Given its digital-first approach, the platform also offers many value-additions that help smaller brands make informed business decisions.
