KFC rolls out its One-Click ordering system, KFC One-Click Button

KFC today rolled out its One-Click ordering system with the launch of a physical and virtual, KFC One-Click Button. The physical KFC One-Click button is a device that allows customers to order their favorite KFC menu items, with just a simple click. It needs a one-time setup to connect to your Wi-Fi and load your favorite order. When pressed, customers receive a smartphone notification allowing you to confirm or cancel the order. Confirm, and get ready for a delivery of your favorite KFC chicken.

In its virtual avatar, the KFC One-Click is available on the KFC app and website (online.kfc.co.in). Set up is simple. All you have to do is register (JUST once), log-in and click on the One-Click virtual button. Ordering food online has never been this simple, quick and hassle-free.

Commenting on the launch, Lluis Ruiz Ribot, CMO KFC India, said “The KFC One-Click button is a disruptive tech-innovation that makes ordering food super-easy and fun. With the One-Click we are creating a whole new-ordering experience in the QSR category and we are confident that it will drive engagement and give impetus to our online ordering.”