Lupin Launches Jeet, a Patient Support Program to Raise Awareness of Cardiovascular Disease Among Patients

Global pharma major Lupin Limited (Lupin) announced the launch of Jeet, its patient support program dedicated to heart-health. The initiative launch coincides with India’s 77th Independence Day, symbolizing freedom from disease-related stress and a journey towards a happier and healthier life. Jeet will be a trusted partner in cardiovascular care, offering a range of benefits including savings on medical costs, disease counselling, medication reminders and lifestyle support. Jeet can be accessible through the Play or App Store, as well as the website https://lupinjeet.comIndividuals can also connect with Jeet via the toll-free number 1800 202 7757.

Jeet offers a comprehensive approach to enhancing the doctor-patient experience by raising awareness about cardiovascular ailments and associated co-morbid conditions. The program includes features designed to encourage healthier lifestyle choices and provides support and care for a healthy heart. Jeet ensures timely medication reminders and promotes daily health and wellness activities including interactions that resonate with patients.

Key functionalities include:

  • Rewards: Jeet incentivizes the adoption of a healthier lifestyle and adherence to prescribed medications by allocating heartbeats for consistent, timely adherence.
  • Reminders: Jeet enables uploading prescriptions and task scheduling to generate timely alerts, ensuring medications are taken punctually and reducing the likelihood of missed doses.
  • Support: Jeet connects users with heart-health coaches, who offer insights into the disease, offer navigational support, and suggest lifestyle improvements.

Speaking on the launch, Rajeev Sibal, President India Region Formulations, Lupinsaid, “Technology holds the potential to enhance outcomes by increasing patients’ awareness of their condition and possible lifestyle interventions. With Jeet, our primary focus is to offer patients comprehensive support services that enhance their journey in medication adherence, lifestyle adoption, and beyond. Our goal is to empower patients to embrace a healthier and happier life. Jeet is a testament to Lupin’s unwavering commitment to patient-centricity and improving healthcare in India.”

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