launches Back to School store

Amazon India today announced the launch of a new Back to School store, a dedicated destination for all school essentials on With great discounts to help students and parents shop for school supplies, the store is a one-stop destination that offers an extensive selection of products like school bags, shoes, academic books, laptops, art supplies, lunch boxes and more.


The store will feature a mix of popular homegrown and international brands such as American Tourister, Reebok, Classmate, Faber-Castell, Camlin, Milton, HP and more. Aimed at children across different age groups, the school bookstore has been curated according to class, subject and board with additional study material for competitive exams like Olympiads, NTSE and IIT Foundation. Keeping in mind the co-curricular activities that students take up, the store also includes sports supplies, musical instruments, art and tech essentials and a childrena��s books section with various genres segregated into five age-groups.


Additionally, the store also features decor and room furnishing such as beds in fun designs, printed bedsheets, wall stickers and wardrobes for kids to decorate their space their way. The store also offers kidsa�� apparel, shoes, toys and video games for after school hours.


Here are some special offers:


School supplies –

  • Minimum 40% off on school bags
  • Up to 50% off on school shoes
  • Up to 50% off on school supplies
  • Up to 25% off on academic books
  • Up to 40% off on lunch boxes and water bottles


Kidsa�� fashion –

  • 40% – 70% off on clothing
  • 40% – 60% off on shoes
  • Up to 60% off on watches
  • Up to 50% off on sunglasses


Toys, sports & games –

  • Up to 45% off on toys and games
  • Up to 40% off sports equipment
  • Up to 40% off on video games
  • Up to 50% off on arts and craft supplies
  • Up to 40% off on music instruments
  • Special offers worth 4,199 on Kindle starter pack


Kidsa�� room furnishing –

  • 30% – 70% off on dA�cor and lighting
  • Up to 30% off on room furnishing
  • Up to 30% off on room organizers


Tech supplies –

  • Desktops starting at INR 5,999 and Laptops starting at INR 13,999
  • Up to 35% off on printers and inks
  • Phones and tablets starting at INR 4,999
  • Save up to 50% on certified refurbished laptops, tablets and more!

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