Top 6 Eye Makeup Trends on Amazon Beauty


With masks becoming a part of the new normal, we use our eyes to communicate. From bright eyeliner to cut-crease eyeshadow and fluttering lashes, social media is choc-a-block with eye makeup tutorials. Sobiya Moghul, Content Lead at Amazon Beauty, shares the top six eye make-up trends that will let your eyes do the talking.

Watercolour Eyes: By far the prettiest eye make-up trend for 2020, watercolour eyes are soft, lively, and dreamy. You could either play with multiple colours or stick to a single tone. The best styles to try are the bright sunset, pastel gelato, rainbow blush or a simple monochrome.

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Reflective Lids: A little bit of shimmer adds to the drama. Always remember to apply a layer of primer before you add the shimmer shadow. This will help to keep the pigments intact.

Mismatched Shadows: It is time to unlearn make-up rules and flaunt the all-new mismatched eyeshadow technique. From moonlight and sunset, fuchsia and purple to pink and turquoise, you can now wear both of your favourite colours on your lids to make a statement.

Legit Long Lashes: To create longer and well-defined lashes, all you need is a voluminizing mascara. The right amount of balanced texture will make your lashes noticeable and more dramatic.

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Floating Eyeliner: This classic 60s runway eyeliner trend has made its appearance once again. The extraordinary style is quirky and chic and is a favourite with make-up artists. You can either opt for the iconic black liner or get creative with colorful eyeliners.

Structured brows: It’s time to up your eyebrow game by flaunting on-point structured arches. This makeup trend is a quick and simple way to achieve that sophisticated look without putting in too much effort.

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