Cumin Co. Expands Beyond Cookware with its latest, The Quill Collection, Strengthening Its Path to ₹100 Cr ARR

Cumin Co., the premium Indian kitchenware brand known for redefining cookware through design-led innovation and uncompromising materials, today announced the launch of The Quill, its first-ever knife collection, marking a significant milestone in the company’s journey towards building a complete kitchen ecosystem.

The launch marks Cumin Co.’s entry into precision preparation tools, expanding its presence beyond cookware and bakeware into one of the most fundamental stages of cooking: preparation. 

For Cumin Co., great cooking does not begin on the stove. It begins on the chopping board. Whether it is the thickness of an onion slice, the precision of a julienne cut, or the consistency of a herb chiffonade, preparation shapes flavour, texture, cooking time, and presentation. The new range has been designed around this belief—bringing the same attention to detail to preparation that Cumin Co. has long brought to cooking.

“Consumers are becoming more intentional about the products they bring into their homes, and we see a growing opportunity to elevate every aspect of the cooking experience, not just cookware,” said Niharika Joshi, Founder of Cumin Co. “The quill represented the pursuit of precision and mastery, and we believe those same principles apply in the kitchen. “The quality of preparation impacts everything that follows in cooking, which is why entering the knife category was a natural evolution of our broader vision to create a complete high-performance kitchen ecosystem.” 

Building the Complete Kitchen Ecosystem

Since its inception, Cumin Co. has focused on creating thoughtfully designed kitchen tools that enhance how people cook. Its patented enameled cast iron cookware and ceramic bakeware collections have helped redefine premium home cooking in India.

The launch of The Quill extends that vision beyond cooking into preparation, moving the company closer to its long-term goal of building a complete ecosystem of kitchen tools that support every stage of the culinary journey—from cut to serve.

The expansion also opens up a category estimated to be worth over ₹6,000 crore India-wide, reinforcing Cumin Co.’s strategy of becoming a premium kitchenware ecosystem brand rather than a single-category player.

Commenting on the new collection launch, Udit Lekhi, Founder, Cumin Co., said, “At Cumin Co., material and design have always been at the heart of how we build products. We believe that great kitchen tools should not only look beautiful but also perform effortlessly over years of use. That philosophy guided every decision behind The Quill collection, from the choice of high-carbon stainless steel and full-tang construction to the ergonomically designed G10 handles. The collection has been thoughtfully curated to deliver the right balance of precision, comfort, and durability, helping create a truly seamless preparation experience for consumers and bringing greater confidence and enjoyment to everyday cooking.”