Amazon Pay Introduces EMIs on RuPay Credit Card to make festive online shopping more affordable

With the festive celebrations in full swing and Amazon Great Indian Festival 2023 off to a remarkable start, Amazon Pay has introduced ‘EMI on RuPay credit cards’ to make online shopping for customers convenient and affordable. EMI on RuPay Credit Cards will be on offer across eight prominent issuing banks. With EMI on RuPay Credit Cards customers will get increased flexibility and affordability to shop during the festive period.

During the first 48hrs of the Amazon Great Indian Festival, EMI’s emerged as the most preferred payment mode with 1 in 4 shopping orders placed on instalments; and 3 in 4 EMI orders on No Cost EMIs

Commenting on this development, Mayank Jain, Director – Credit and Lending, Amazon Pay India said, “The introduction of EMI on RuPay credit cards in partnership with NPCI will allow customers better access to credit, provide best-in-class value and help maximize savings. This will drive affordability and convenience of online shopping for customers across India, especially during the festive period. At Amazon Pay, we remain committed to innovate and offer convenient, inclusive, affordable, and rewarding digital payment for our customers.”

Amazon Pay offers a host of affordable and convenient payment options for customers, like: Amazon Pay Later, Amazon Pay Wallet, UPI etc. which not only ensure seamless & secure payment experience, but also offer customers with attractive rewards on their spends.

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