Yokohama India amplifies its Yokohama Club Network with a new store in Telangana

Yokohama India has launched its dedicated store in Karimnagar, Telangana, within its flagship Yokohama Club Network (YCN) to facilitate a world-class tyre buying experience for its customers. Sri Rajarajeshwara Wheels and Tyres, one of the most prominent tyre retailers in Karimnagar is now the official merchandiser of Yokohama branded performance tyres and will have the full range of products and services on display, including passenger car and SUV tyres. The specialized store will further propel the already expansive Yokohama Club Network to create a well-connected channel around the country.

“To achieve excellence, customer reach and customer satisfaction hold utmost importance. The Yokohama Club Network has been at the forefront of offering a wide range of tyres to meet the Indian motorists’ needs and also services thus setting a benchmark in customer satisfaction. The new YCN store in Karimnagar is an opportunity for us to connect with the customers in this area to equip their vehicles with our top-notch performance tyres and get the most from their motoring lifestyle,” Mr. Harinder Singh, Managing Director and CEO of Yokohama India was quoted saying.

M Lokati Raju, owner of Sri Rajarajeshwara Wheels and Tyres said, “My association with Yokohama Tyres is only three years old. And the superior product quality and service support that I got from the company prompted me to upgrade to a dedicated YCN store quickly. I look forward to enhanced customer satisfaction with this move.”

YCN dealership stores are not just a regular tyre shop but a one-stop solution for tyre-related needs and services like the complete range of Yokohama Tyres, wheel balancing, wheel alignment etc. All these come with the latest tools and machinery and trained technicians. Since 2020, Yokohama India has increased its YCN fourfold and looks to expand its reach more aggressively in 2023 as well.

The Yokohama Rubber Co., Ltd., recently also announced that it is expanding its passenger car tyre production capacity in India to meet the increasing demands from the local market. With an additional investment of US$82 million, the company looks to increase its annual passenger car tyre production capacity in India from the current 2.8 million to 4.5 million tyres.

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