After the huge success of India’s first ever Zero Dilution face wash range by Brillare, Genelia joins the Brillare family in supporting the chemical free, 100% natural personal care products. Besides being known as an exceptional talent in the film Industry, Genelia is also known for her natural beauty. The brand’s aim to provide its customers with a 100% natural beauty range resonated well with the actor’s approach to her being beautiful in the most natural way. “Meet the epitome of face wash which is healthy and natural in real terms.” Genelia shared it in a video with Brillare.
Brillare’s latest face wash range is free from synthetic chemicals, added water and preservatives, with 100% natural neem, rose, and orange peel powder face washes. This new product range is curated with an aim to deliver genuine results from real natural products that consumers can now easily access without shelling out the big bucks! Backed by intense research and formulation science, the Zero Dilution face wash range comes in three variants: Real Neem Face Face Wash, Real Vitamin C Face Wash and Real Rose Face Wash.
Real Neem Face Wash, is a chemical-free, 100 percent natural face wash produced from raw neem leaf powder for purified, clear skin. It’s made with 75% raw neam leaf powder and a 25% all-natural base, making it 15x more effective than a regular neem face cleanser while being fully safe.
Real Vitamin C Face Wash, is made from raw orange powder for glowing bright looking skin. This face wash is 5x more powerful than ordinary orange face wash as it contains guaranteed 5% stable vitamin C with 70% raw orange and 25% of all-natural ingredients.
Real Rose Face Wash, which is created from raw rose petal powder for rejuvenated, younger-looking skin. This face wash is very nutritious and entirely safer than regular rose face wash, since it is made with 70% rose petal powder and 30% all-natural base.
Brillare Real Face Wash series is available in two size variants of 15g and 45 g with a MRP price of INR 225/- and INR 595/- respectively.
Jigar Patel, CEO of Brillare who is also a formulation scientist said, “One of the key issues in the market for personal care products is that more than 99 percent of hair and skincare products are produced with 60-70 percent water (aqua), 25-35 percent chemicals, and just 5 percent or even fewer natural components. It merely indicates that the items are “Diluted Cosmetics” rather than “Natural Cosmetics. At Brillare, we are committed to offering only the highest quality products formulated with an amalgamation of science and natural ingredients. The entire powder-based face wash range is 100 percent natural, and loaded with the proven benefits of neem, orange, and rose, bringing zero dilution personal care to our Indian customers. We are extremely happy that Genelia Deshmukh acknowledged our hard work and our ambition to provide 100% natural products to our customers and is helping us to make people aware about ‘diluted cosmetics’ in the name of ‘natural cosmetics’.”