Shell Lubricants has partnered with Hoopy, a unique technology-driven business to bring contactless, easily accessible, and immensely reliable two-wheeler doorstep servicing to India – the world’s largest two-wheeler market.
The concept of the service arose out of the need to create a steady source of income for the mechanic community, impacted severely by the COVID-19 pandemic while also creating a safe and trusted service for consumers. The pandemic created severe repercussions for the Indian mechanic community in the form of disrupted business and uncertainty as many chose to move back to their hometowns.
“During the thousands of virtual interactions that we have had with two-wheeler mechanics over the past few months, we realized that footfalls to their business and hence, their income itself has become very inconsistent. Many of them urged us to do something in this regard and this is an idea that stuck with us, an initiative to not just create better livelihood opportunities for them, but also to create greater self-reliance amongst them, ” said Raman Ojha, Country Head, Shell Lubricants India.
Shell and Hoopy, as partners, are keen to help with the safe recovery of the mechanic community as they gradually return to their workspace. In the coming days, the partnership will be focused on training and generating business for up to 5,000 mechanics, with an aim to support them in overcoming adversities that have risen due to the pandemic’s impact on their livelihoods. This would help in creating a community of empowered, self-sustaining mechanics equipped with the latest know-how from experts in the automotive industry. The partnership and programme will also ensure a steady business flow for mechanics with the possibility of making 30-40% higher income than they would in garages.
In this new normal, more customers are demanding contactless services while also ensuring affordability. Our collaboration offers a convenient option to avail economical services on a technology-driven platform where they can make bookings, track service request journeys on a real-time basis, and pay on the app and website, hassle-free from the comfort of their homes. Most importantly, get their vehicle serviced anywhere, anytime from a reliable and well-trained professional.
“The society at large has been going through one of its most trying times. As a company, we are very happy to be able to contribute by creating better opportunities and working environment for the mechanic community, an intrinsic part of the country’s mobility ecosystem, while also ensuring that our consumers have access to trusted home-based options for safe servicing,” said Ojha.
Shashank Dubey, Co-founder, and COO, Hoopy added, “We are thrilled to have Shell as our exclusive expansion and lubricant partner. Shell is synonymous with trust and quality, and this collaboration will enable us to deliver a much-desired combination of convenience, care, and quality to people’s doorstep in these trying times. Our partnership will set a benchmark for how customers can enjoy a safe and high-quality two-wheeler servicing experience amidst COVID-19.”